Established 2025 / New York City

Building for the
future of business

AI is changing the way we build, work and sell. We're building for the next generation of AI-native businesses. Come ride the wave with us.

What we build

PawReserve — booking and CRM software for pet-care businesses.

testmpp — a test endpoint for the Machine Payments Protocol (agent payments over HTTP).

SMS / Text Messaging Terms

Ellie Labs LLC operates transactional text messaging (SMS/MMS) programs through its products, including PawReserve. PawReserve sends appointment and booking notifications on behalf of the pet-care businesses that use the platform. These terms apply to the customers who provide a mobile number to an Ellie Labs–powered business.

How consent is obtained: When you create an account or book a service at an Ellie Labs–powered business, you may provide your mobile phone number and agree to receive transactional text messages from that business at that number. Consent is not a condition of purchase. You are only enrolled if you actively opt in.
Message types: Messages are transactional only — for example, account or signup approval, booking approval and confirmations, and payment receipts. We do not send marketing or promotional text messages through this program.
Message frequency: Message frequency varies and depends on your activity — typically only when your account is approved, a booking is confirmed, or a payment receipt is issued.
Message and data rates: Message and data rates may apply, depending on your mobile carrier and plan.
Opt out: You can opt out at any time by replying STOP to any message. After you reply STOP, you will receive one confirmation message and no further texts from that program.
Help: Reply HELP to any message for assistance, or contact us at [email protected].
Privacy: We do not sell, rent, or share mobile phone numbers or SMS consent with third parties for marketing purposes.

Building for thefuture of business

SMS / Text Messaging Terms

Building for the
future of business